Innovation: Virtual reality, an immersive experience to discover jobs at Keolis
At the start of 2020, Keolis Orléans and the Centre Région Information Jeunesse Centre-Val de Loire assembled a team of young 3D filmmakers. Six of them, equipped with cameras, audio equipment and a drone, filmed the various professions at Keolis. “The Keolis event allowed me to challenge my knowledge and put me in a hands-on situation with VR recording. I really liked working with the dynamic staff of Keolis and discovering the various jobs,” says Justine Llorca, Director of the InCahoots Production audiovisual studio. Within the Keolis VR project, she was Head of organization, pre-production, production and VR tour editor.
The result: a 15-minute immersive dive into the daily life of five professions, through a virtual reality headset: bus and tram drivers, regulators, maintenance technicians and ticket checkers. The applicant, teleported into real-life situations, discovers the different facets of the job: management in actual conditions, organizing a depot or phone support from a central hub. This immersive content is combined with interviews of professionals explaining the duties of their jobs.